翻訳と辞書 Words near each other ・ Trade mission ・ Trade name ・ Trade Nations ・ Trade of Innocents ・ Trade office ・ Trade paperback ・ Trade paperback (comics) ・ Trade Policy Committee ・ Trade policy of Japan ・ Trade policy of South Korea ・ Trade preference ・ Trade printing ・ Trade prohibition ・ Trade promotion ・ Trade promotion (international trade) ・ Trade promotion (marketing) ・ Trade Promotion Forecasting ・ Trade promotion management ・ Trade rates ・ Trade Register ・ Trade regulation ・ Trade reporting and compliance engine ・ Trade Repository ・ Trade restriction ・ Trade River ・ Trade River, Wisconsin ・ Trade route ・ Trade route from the Varangians to the Greeks ・ Trade sale ・ Trade Sanction Reform and Export Enhancement Act Dictionary Lists mini英和辞書 mini和英辞書 Webster 1913 Latin-English FOLDOC Wikipedia English ウィキペディア

翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Trade promotion (marketing) ： ウィキペディア英語版 Trade promotion (marketing) In business and marketing, “trade” refers to the relationship between manufacturers and retailers.〔"Business-Oriented Sales Promotions." University of Dayton. 08 Mar. 2007. Web. 07 Nov. 2010. .〕 Trade Promotion refers to marketing activities that are executed in retail between these two partners. Trade Promotion is a marketing technique aimed at increasing demand for products in retail stores based on special pricing, display fixtures, demonstrations, value-added bonuses, no-obligation gifts, and more.〔"Trade Promotion." AllBusiness.com. D&B. Web. 11 Nov. 2010. .〕 Trade Promotions can offer several benefits to businesses. Retail stores can be an extremely competitive environment; trade promotions can help companies differentiate their products from the competition. Companies can utilize Trade Promotions to increase product visibility and brand awareness with consumers. Trade Promotions can also increase a product’s consumption rate, or the average quantity of a product used by consumers in a given time period. Furthermore, effective Trade Promotions can enlarge a product’s market segment penetration, or the product’s total sales in proportion to the category’s competition. Moreover, companies use Trade Promotions to improve distribution of their product(s) at retailers and strengthen relationships with retailers. Lastly, Trade Promotions can be leveraged to introduce new product launches into retail stores.〔Gummaraju, Kishor, Badri Narayanan, and Gunjan Anurag. Trade Promotions Management in the CPG Industry. Rep. Infosys, 2006. Print.〕 == Types of Trade Promotions == Types of Trade Promotions include:〔"Trade Promotion Best Practices." Demand Metric Analyst Perspectives. Analyst Perspectives Blog, 23 July 2008. Web. 11 Nov. 2010. .〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Trade promotion (marketing)」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.